Wireless Industry News Story

Today I am going to talk about a wireless industry news story. Recently, I saw a lot of news and advertisements about WireFly.com. It seems that WireFly is quite popular in the United States. Now, through writing this sponsored review, I have a chance to learn more about the background of WireFly.

WireFly is the main retail website of InPhonic, the Georgetown-based firm that sells wireless telecommunications services, and wireless phones and accessories over the Internet. InPhonic’s unique model for selling cell phones online has made Wirefly.com the industry leader in online activations. To compete with its main competitors, mainly large retail chains such as Wal-Mart and Radio Shack, InPhonic has developed partnerships with Amazon.com, Staples.com and AOL.com. Also, InPhonic has increased its partnerships with wireless communications carriers from three to five. The top six domestic wireless carriers are Sprint/Nextel, T-Mobile, AT&T/Cingular, Verizon, Alltel and Qwest Communications.

Since online retailers don’t have as large of overheads as brick-and-mortar stores, they can offer lower prices for online shoppers – that’s one of the reasons why websites like WireFly can attract more buyers, especially young cell-phone users. According to The Washington Times, with 7.5 million to 8 million customers, InPhonic officials project a 25 percent increase in growth this year over 2006.